BUSINESS WIRE: ArcelorMittal announces third seaso...

BUSINESS WIRE: ArcelorMittal announces third season of its Web TV: ‘2010:
The Road to

Recovery’



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LUXEMBOURG --(BUSINESS WIRE)--17.03.2010--

Regulatory News:

ArcelorMittal today announces the launch of ‘2010: The Road to Recovery’,
the third season of its award winning Web TV at www.arcelormittal.tv.

Web TV 2010 explores the impact of the global economic crisis and the
cautious path to recovery. Through a series of video episodes and a blog
section, the season looks at how the company was affected by the unexpected
economic crisis, how it adapted to this unprecedented shock and how as the
recovery progresses the focus it puts on maintaining its leadership
position.

Exploring the values and its commitment to its stakeholders, the Web TV
takes a transparent approach to tell the story of the global economic
downturn and its consequences on the business.

The new season starts with an episode that encapsulates the essence of the
last 18 months, from the sudden downturn to the realization of what this
meant for the company. With insightful and personal reflections from
members of the senior management including the Chairman and CEO, Lakshmi
Mittal, as well as from shop floor employees, the first episode highlights
the various ways that the company was affected and the challenges it faced.

Lakshmi Mittal, Chairman and CEO, said: “2009 was a very difficult year for
us as well as for many other companies. In order to adapt to a very
challenging environment we had to look hard at how the company operated and
make whatever changes were necessary in order to be resilient in the face
of the worst economic downturn since the Second World War. Whilst we would
all have preferred not to have lived through that period, nevertheless the
business has learned some valuable lessons which will make us a stronger
company in the long-term. The Web TV is a perfect platform to explore and
explain this by sharing our experiences in a very transparent way with all
our stakeholders.”

Nicola Davidson, Vice President Corporate Communications, said: “People
often focus on the financial impact that an economic crisis has on a
company, but there are many other aspects of the company that can be
affected, for example relationships with customers and suppliers, and the
motivation and morale of employees. We wanted to utilize the Web TV to
examine all these aspects in closer detail, as well as exploring the
decisions that helped us through the crisis, such as cost competitiveness,
and the projects and opportunities that will lead us back to growth and
maintain our competitive edge.”

Launched in 2007, the two previous award winning series had pioneered the
concept of Web TVs and given stakeholders a transparent view inside
ArcelorMittal. With almost 3 million unique visitors in the two previous
seasons, the ArcelorMittal Web TV has become an essential tool in the
group’s internal and external communication.

In parallel to the episodes, the site has been developed as a rich
community-oriented space where visitors are encouraged to get involved with
the content, react to the stories, and take active part in ‘2010: The Road
to Recovery’.

ArcelorMittal has also recently launched its twitter channel, under
www.twitter.com/ArcelorMittal.

About ArcelorMittal

ArcelorMittal is the world's leading steel company, with operations in more
than 60 countries.

ArcelorMittal is the leader in all major global steel markets, including
automotive, construction, household appliances and packaging, with leading
R&D and technology, as well as sizeable captive supplies of raw materials
and outstanding distribution networks. With an industrial presence in over
20 countries spanning four continents, the Company covers all of the key
steel markets, from emerging to mature.

Through its core values of sustainability, quality and leadership,
ArcelorMittal commits to operating in a responsible way with respect to the
health, safety and wellbeing of its employees, contractors and the
communities in which it operates. It is also committed to the sustainable
management of the environment and of finite resources. ArcelorMittal
recognises that it has a significant responsibility to tackle the global
climate change challenge; it takes a leading role in the industry's efforts
to develop breakthrough steelmaking technologies and is actively
researching and developing steel-based technologies and solutions that
contribute to combat climate change.

In 2009, ArcelorMittal had revenues of $65.1 billion and crude steel
production of 73.2 million tonnes, representing approximately 8 per cent of
world steel output.

ArcelorMittal is listed on the stock exchanges of New York (MT), Amsterdam
(MT), Paris (MT), Brussels (MT), Luxembourg (MT) and on the Spanish stock
exchanges of Barcelona, Bilbao, Madrid and Valencia (MTS).

For more information about ArcelorMittal visit: www.arcelormittal.com

[CT]

Kontakt: ArcelorMittal Investor Relations Europe, +352 4792 2652 Americas,
+1 312 899 3569 Retail, +352 4792 2434 SRI, +44 203 214 2854 Bonds/Credit,
+33 1 71 92 10 26 or ArcelorMittal Corporate Communications E-mail:
press@arcelormittal.com Phone: +352 4792 5000 or ArcelorMittal Corporate
Communications Giles Read (Head of Media Relations), +44 20 3214 2845 Arne
Langner, +352 4792 3120 Jean Lasar, +352 4792 2359 Lynn Robbroeckx, +352
4792 3193 or ArcelorMittal (Americas) Bill Steers, +1 312 899 3817 Adam
Warrington, +1 312 899 3596 or United Kingdom Maitland Consultancy David
Sturken / Martin Leeburn, +44 20 7379 5151 or France Image 7 Tiphaine
Hecketsweiler / Grégoire Lucas, +33 1 5370 7470 or Spain Ignacio Agreda,
+34 94 489 4162 Gerardo Alonso Suárez, +34 985 12 61 53 or India Mandakini
Sud, +91 11 467 594 38 Sevashree Mohapatra, +91 11 467 594 72

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